Last month we launched instrument.com, built using the Developer Platform on Squarespace 7. We hosted a Hangouts on Air to discuss design and development insights from the work along with a Q&A. We're also debuting our new Developers blog with two posts on the project. You can find all links here:
This Veteran's Day, Woolrich released on Instagram the first lookbook images we captured for their Made In USA blanket collection. They are woven in the same mill that produced the blankets for the Union army during the Civil War, and are inspired by the men and women who serve our country. Follow @woolrichinc as they release more of the collection.
Our friends at Google had a big day this week. They announced a sweet new operating system, Lollipop, and 3 shiny new devices: Nexus 9, Nexus 6, and Nexus Player. Instrument is proud to have partnered with Google to create a new Nexus site to showcase these products up close together with Google's new Material Design language.
With Design Week Portland in full swing, we partnered with Google and DWP to host the first XX+UX event in Portland. XX+UX is a meetup for women in UX with the goal of fostering greater diversity in the field. Want to organize or attend future events in your area? Learn more here.
Instrument announces John Whitmore as Associate Creative Director. Prior to Instrument he spent three years at Odopod and Nurun in San Francisco as ACD on Tesla, Coca-Cola, Google, and Hennessy. His previous stints include Crispin Porter + Bogusky, R/GA, Goodby Silverstein & Partners, and Tribal DDB. He notes going to a George Michael concert at 8 years old as a major highlight in his life. We are delighted to have John with us here in Portland.
Instrument and The Metropolitan Museum of Art in New York partnered on the design, development and launch of the museum's new flagship mobile app titled The Met. It launched on September 2 to strong reviews and has been named among the “Best New Apps” in the Apple App Store and “App of the Week” on iLounge. Within its first two weeks, The Met app was downloaded more than 100,000 times by users around the world. Also featured on:
Instrument and The Daily Beast partnered to launch the brand’s official mobile news reader app, simply titled The Daily Beast. The company’s “Read This. Skip That.” mantra is brought to life with an incredibly simple interface that serves up every story with just two options—read or skip. The app was named as one of the Apple App Store’s “Best New Apps”— a first for Instrument and The Daily Beast. It's also featured on:
Instrument announces Alison Brislin as Business Development Manager. Brislin will head the department and work alongside the Partners and Executive Producers to spearhead the new business process. Prior to Instrument, Brislin spent years freelancing as a Producer and Art Director in Portland and Los Angeles. Previous to Los Angeles, she worked in New York City at Sotheby's and Christie's Auction Houses. Ali eats Haribo Gold-Bears by the handful and wears overalls 7 out of 7 days of the week. We're happy to have her on the team.