Work

We led the digital campaign for the second year in a row for Levi's Commuter, a product line geared toward the urban cyclist, with a grassroots approach to creating and sharing content.

We found photographers globally to produce content in collaboration with VSCO, content that surfaced as the most engaging creative across all Levi’s channels.

In 2014, we established direct relationships with an even larger network of new photographers, many of whom we found using last year's campaign hashtag. This year's stories were told by filming icons and were carried on social by influential photographers who documented the icons with exclusive VSCO Journals. 

Strategy

UX Strategy
Content Strategy
Brand Strategy
Communications Strategy
Campaign Strategy
Social Strategy
Analytics

Content

Scriptwriting
Copywriting
Photography Direction
Photography Production
Live Action Direction
Live Action Production
Post Production

Design

UI/UXDesign
Visual Design
Creative Direction
Motion Design
Illustration

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