Nike+ Run Club App — We hit the road with Nike to build the perfect running partner.
A runner’s best friend
The goal was creating a tool that gets you running. In collaboration with Nike, we designed and prototyped a running app that’s intuitive and accessible despite its complex underpinnings. What arose was a visual language that puts the athlete’s health in focus.
The app excels at its core function: tracking a run in real time and delivering a post-run summary composed of distance, time, pace, and mile splits. It also fosters community, allowing users to compare run totals with friends, and offers encouragement to keep runners motivated.
The final product helps Nike unite its running community, and gives new runners the perfect tool — one that we love to use.