Associate Strategy Director (Freelance)

Instrument is a digital product and brand experience agency of more than 400 talented people on a dozen different teams, each focused on particular clients and dedicated to producing best-in-class work. Our shift to a remote-first model has only strengthened and diversified our company culture, and we’re committed to career advancement, personal support, and a healthy work/life balance for everyone we hire.

We are seeking a highly skilled and strategic Freelance Research and Testing Associate Strategy Director to join our team. This role involves executing a pre-flight concept testing sprint to support a new campaign for our client. In collaboration with the client's team, you will provide data and insights crucial for selling the campaign concept. The ideal candidate will have a strong background in research methodologies, participant recruitment, and strategic analysis.  

A note to consider before applying: This project requires full time (10 hrs/week OR 2 hrs/day) support, Monday - Friday from 6/17-7/12.  Please share your typical availability in your application.

What You'll Do

  • Design, execute and lead qualitative (70%) quantitative (30%) research and testing projects to generate meaningful and intuitive insights that push creativity and ensure post-launch validity for digital experiences
  • While embedded and in collaboration with project teams, lead user testing tasks including recruiting participants, designing surveys and interview guides, moderating remote and in-person interviews, focus groups, conducting data analysis, identifying insights and generating reportsIn partnership with the project team, define reporting and measurement metrics that align with overall project and usability goals
  • Prepare and present approaches, insights, and recommendations directly with mid-senior level clients in a compelling and impactful way.
  • Operate autonomously while partnering closely with the producers, designers, writers, developers, and other strategists to provide support and value throughout the entire project cycle
  • Be an agency-wide advocate for putting humans at the center of digital experiences that we design for clients

What You Bring

  • 7+ years of experience supporting and leading research engagements for digital experiences (websites, apps, brands) and marketing
  • Experience with various methodologies relevant for user and customer experience (UX, CX), user interface (UI), product, market research and/or consumer insights  
  • Ability to lead meaningfully, with an understanding of the design, technical and business implications associated with strategic recommendations
  • Comfortable and confident presenting and collaborating with clients, from managing and prioritizing requests to seamlessly implementing their feedback
  • Experience working and collaborating closely with multidisciplinary team including creative, technical, and vendor partners
  • Flexible and engaging in a team setting, from onboarding quickly to reading a room to navigating internal and external stakeholders
  • Strong writing and communication skillsExperience in empathetic mentorship of less senior researchers in the craft
  • Required: Technical skills include fluency in Google and Microsoft Productivity Suites (Excel/Sheets, PowerPoint/Slides)
  • Preferred: Experience with survey platform & data analysis tools (Qualtrics, Decipher, SPSS, R, SAS, etc)
  • Preferred: Familiarity with design & prototyping tools (Figma, Figjam, InVision)

Pay Range

  • The expected pay range for this role is $103-122 per hour, but will depends on the level in which you are engaged
  • Our company has three regional pay bands that it adheres to depending on your location, we reference them as US 1, US 2, and US 3.
  • US 3 is our base pay. Examples of cities in US 3 are Portland, Houston and Miami.
  • US 2 pay is 7.5% higher than US 3 to meet the market rates. Examples of cities in US 2 are Los Angeles, Chicago and Seattle.
  • US 1 pay is 15% higher than US 3 to meet market rates. Examples of cities in US 1 are Brooklyn and San Francisco.
  • If you are curious which region you are in, please apply and get connected with our recruiting team!

What’s next?

Fastco Best Workplace for Women

Here’s what you can expect once you apply

  1. We'll review your application and reach out to discuss next steps
  2. You'll meet with a recruiter and we’ll get to know each other a little better.
  3. You'll have two remote interviews with key decision makers for the role you’re interested in
  4. You'll get extended an offer and start!